wHO WE ARE

We build high-functioning marketing & communications departments for sports ORGanizations, without the overhead of hiring one.

The reality

  • Sport organizations lack dedicated marketing resources. 

  • Sponsorship & revenue systems are underdeveloped. 

  • Staff and volunteers are stretched operationally. 

  • Internal staff lack capacity. 

  • Traditional agencies lack sport-specific expertise. 

  • Hiring a marketing team isn't financially realistic. 

The Solution

  • We build brand & content systems. 

  • Website & digital experiences.

  • Sponsorship & revenue tools. 

  • E-commerce & fundraising systems.

  • Elite delivery and guaranteed performance.

  • Over 20 years experience with sport orgs.

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Gordie Bowles

Founder & Principal

Gordie Bowles is a marketing and communications strategist with more than 20 years of experience helping organizations build brands, engage audiences, and drive growth. He has led projects across sport, lifestyle, tourism, and corporate sectors. Combining roots in the sports system (alpine, soccer, baseball, tennis) with expertise in content, sponsorship and digital strategy, Gordie helps organizations build the systems and stories that support long-term success.

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Anders Hestdalen

Strategic Advisor

Anders Hestdalen is a senior sport executive and the CEO of BC Alpine Ski Association. With extensive experience in strategy, governance, sponsorship, fundraising, communications, and organizational leadership, he has helped strengthen sports organizations (alpine, wrestling) through sustainable growth, stakeholder alignment, and operational excellence. Anders is recognized for building high-performing teams and delivering long-term organizational impact.

Specialist network

The Sport Bureau brings together experienced communications, marketing, creative and digital specialists to support each project’s unique needs.

Communications & Content

  • Communications strategy

  • Copywriting & editing

  • Storytelling

  • Media relations

Sponsorship & Revenue

  • Sponsorship strategy

  • Partnership servicing

  • Revenue development

  • Fundraising support

Brand & Creative

  • Brand development

  • Graphic design

  • Visual identity

  • Presentation design

Social Media

  • Strategy & Management

  • Campaign execution

  • Reporting & Analytics

  • Community management

Digital & Web

  • Website strategy

  • Website development

  • CRM & email marketing

  • Analytics

Photography & Video

  • Video and multimedia 

  • Content production

  • Athlete storytelling

Begin Your Performance Transformation

Submit the inquiry form to explore how tailored analytics and training solutions can optimize results for your team or organization.